Social media reporting overview

Social media reporting overview


Our reports provide real-time data accessible 24/7. Let's explore the sections:

1. **Social Posts Comparison:** Here, you'll find a side-by-side comparison of each social post, detailing metrics like clicks, publish date, and message content. Look for standout posts to replicate or analyze further.

2. **Performance Timeline:** This section presents a timeline of post performance over the selected date range. It starts from the beginning of the range and progresses to the current time. Hovering over data points reveals specific metrics, offering insights into post engagement trends.

3. **Key Performance Indicators (KPIs):** In the KPI section, essential performance metrics are highlighted. For instance, total clicks across all posts, clicks by platform (e.g., Facebook, Twitter), and engagement metrics (e.g., conversions, shares, likes). Detailed breakdowns of custom conversion events, such as store visits and e-newsletter sign-ups, are also provided.

These reports empower social media marketers to assess the effectiveness of their posts, identify top-performing content, and optimize strategies based on real-time insights. With detailed metrics and performance trends at their disposal, marketers can refine their social media campaigns for maximum impact.

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