Create a custom bonus challenge for your viral sweepstakes

To enhance your sweepstakes or competition and drive engagement without significant costs, consider implementing custom bonus challenges. These challenges incentivize participants to take actions that boost your revenue, lead generation, and engagement. Here's how you can create custom bonus challenges:

1. **Access Sweepstakes Settings**: Navigate to the sweepstakes settings where you'll find a list of default options.

2. **Add Custom Bonus Challenge**: Look for the "Add Custom Bonus Challenge" button, usually located at the bottom of the settings page. Clicking this button enables you to create unique bonus challenges tailored to your objectives.

3. **Define the Challenge**: Suppose you're a software company seeking reviews on G2. Enter the challenge details, such as "Review us on G2."

4. **Allocate Entries**: Decide how many entries participants will receive for completing the challenge. For instance, you might assign 25 entries for leaving a review.

5. **Select Icon and Color**: Customize the challenge by choosing an icon and color scheme. Match the branding of the platform where the action will take place.

6. **Provide Instructions**: Clearly outline what participants need to do to earn entries. In this case, instruct them to visit G2 and leave a review for your software.

7. **Validation**: To ensure compliance, consider adding a validation step. For example, ask participants for their G2 screen name to verify their review.

8. **Submission Method**: Determine how participants will submit their completion of the challenge. Options include clicking a button, answering a validation question, or referring friends.

9. **Limit Frequency**: Specify how often participants can complete the challenge. You can limit it to once per campaign to prevent spammy behavior.

10. **Review and Finalize**: Double-check all settings and instructions before finalizing the challenge. Ensure clarity and accuracy to avoid confusion.

By creating custom bonus challenges, you can incentivize desired actions, such as leaving reviews or engaging with your brand, while enhancing the overall experience of your sweepstakes or competition. These challenges not only drive participant engagement but also contribute to your marketing objectives at minimal costs.