How to Create a Link in Bio Page for Your TikTok and Instagram

How to Create a Link in Bio Page for Your TikTok and Instagram


Here is how to create a Link in Bio page for your TikTok and Instagram accounts. This page allows you to direct your followers to various links, enhancing your ability to engage with your audience and monetize your social media presence.

Why Use a Link in Bio Page?

On platforms like TikTok and Instagram, you can only place one link in your bio. A Link in Bio page allows you to make the most of this single link by directing users to a page that includes multiple links. This is especially useful for:

  • Influencers who want to share affiliate links.
  • Businesses aiming to drive traffic to their website or specific promotions.
  • Individuals looking to connect with followers on multiple social platforms.

Setting Up Your Link in Bio Page

Here’s a step-by-step guide to creating your Link in Bio page using our platform:

  1. Navigate to Campaigns

    • Go to the left navigation menu and select "Campaigns."
    • Click "Add New" and choose either the "Link in Bio for Individuals" or "Link in Bio for Companies" template. For this tutorial, we'll use the individual template.
  2. Name Your Campaign

    • Give your campaign a relevant name, such as "Emily's Link in Bio."
    • Set your primary call to action. This is the main action you want your followers to take, such as visiting your blog or website.
  3. Design Your Link in Bio Page

    • Profile Image and Bio: Click on the image to change it and add a brief bio. For example, "Hi there! I’m Emily, a lifestyle influencer passionate about sharing my journey."
    • Primary Call to Action Button: Edit the button text to something like "Visit My Blog" and link it to your primary site.
    • Secondary Calls to Action: These can be affiliate links, additional social profiles, or other important links. Edit the text and link for each button. To add more buttons, copy and paste an existing one and edit it as needed.
  4. Social Media Links

    • Add links to your other social media accounts. Click the icon, then use the insert/edit link option to add the URL to your profile.
    • Remove any icons for platforms you do not use by selecting the icon and pressing delete.
  5. Customization

    • Change colors, fonts, and button styles to match your brand. Use the editor to customize the look and feel of your page.
    • Adjust the background color by clicking in the background area and selecting a new color from the edit page background section.
  6. Advanced Settings

    • Update the page title and description for SEO purposes.
    • Add page keywords and a favicon for better identification and branding.
    • Ensure your page is mobile-optimized. This happens automatically, but you can preview it to confirm.
  7. Save and Deploy

    • Save your work and click "Save and Deploy."
    • Copy the generated link and add it to your Instagram and TikTok profiles. Edit your bio on each platform to include a call to action, directing users to your new Link in Bio page.

Tips for Effective Use

  • Tailor Links for Each Platform: Consider creating slightly different versions of your Link in Bio page for TikTok and Instagram. For instance, you might not need a TikTok link on your TikTok profile.
  • Update Regularly: Keep your links and calls to action fresh and relevant to your latest content and campaigns.
  • Track Performance: Monitor which links are getting the most clicks to optimize your strategy.

By following these steps, you can create a dynamic and effective Link in Bio page that maximizes the potential of your TikTok and Instagram bios. Happy linking!

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